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Awards
Awards
Honors & Awards
Hospital Marketing National - DTC Perspectives
June 2018 Hospital Marketing National of DTC Perspectives, Inc.
We were honored with the Gold award for Best Website (between 200 - 500 beds), and the Silver Award for best Out-of-Home/Event/PR for our work promoting Stroke 101, Mental Health First Aid, and Living Well with Heart Failure.
2018 Top Hospital Marketer of the Year
In May 2018 Hospital Marketing National of DTC Perspectives, Inc. recognized Megan Yore, Executive Director, Chief Marketing & Communications Officer with this award
The Top Hospital Marketers of the Year Awards recognize extraordinary hospital marketers driving innovation, spearheading great creative, and working toward better branding for their hospital, health system, or facility. Honorees were judged based on industry reputation, accomplishments, innovation, and notoriety among their peers, partners, and media.
Aster Awards 2018
May 2018 Marketing Healthcare Today
The Aster Awards is the nation’s most elite competition dedicated to recognizing the most talented healthcare marketing professionals for outstanding excellence in advertising, marketing and communications.
Gold: e-newsletter "Pulse NewsLink"
Gold: Weight Loss Newspaper Advertising
Bronze: Orthopedic Service Line Promotion
Bronze: 15 Top Health System TV Commercial
Healthcare Advertising Awards 2018
May 2018 Healthcare Marketing Report
The Healthcare Advertising Awards is the oldest, largest and most widely respected healthcare advertising awards competition.
Silver: 15 Top Health System Total Advertising Campaign with TV
Silver: "What's Your Story?" Total Advertising Campaign without TV
Silver: Orthopedics Newspaper Advertising
Bronze: RN Recruitment program
Merit: Inpatient Rehab Newspaper Advertising
Merit: Weight Loss Newspaper Advertising
Merit: 15 Top Health System TV Commercial
Merit: Special Video "The Heart of Lakeland"
Telly Awards 2018
May 2018 The Telly Awards
A bronze Telly for our 15 Top Health Systems television commercial
View the winning commercial here
PR Daily TV Advertising Campaign Winner
April 2018 Ragan Communications
View the winning commercial here
We also received honorable mentions in this category for our 15 Top Health Systems ad and Heart of Lakeland (internal) video production.
From PR Daily's announcement: The 30-second spot opens with a young boy pedaling a bike, and looks for all the world like something shot with an old Super 8 movie camera. The voice-over does little to disabuse us of the notion, talking about the day to come when you just can’t pedal as fast. Then the boy is joined by his grandmother, also on a bike, and the narrator tells us, “That day is not today,” thanks to the orthopedic services of Lakeland Health. This video has won first place in the “TV Advertising Campaign” category of PR Daily’s 2017 Video and Visual Awards.
The video works particularly well at helping the organization achieve its goal of inspiring community members to select Lakeland Health for their orthopedic needs, which include joint pain, arthritis, injuries and total joint replacement. It was shot in a single morning, with community members in the roles of the bicyclists and a small crew of video production professionals—and on a ridiculously small budget.
Airing in southwest Michigan and northwest Indiana on three network affiliates and several cable sports networks, as well as in movie theaters, the commercial was part of a larger campaign to promote the organization’s orthopedic services across the community.
Collaboration Award
May 2017 Affirmant Health Partners
For work on supporting the elevation of the Affirmant brand.
Gold - Corporate Communications Manual 2016
2017 Aster Awards
Placing us in the top 5% of teams nationwide to produce this work, which outlines branding and communications standards for our organization.
Gold - Magazine Advertising - Series
2017 Aster Awards
For advertising on behalf of Lakeland Birthplace, Get Fit in the Mitt, and Stonegate Plastic Surgery
Gold - Special Event - "Listening with Heart"
May 2017 HealthcareAdAwards
One of a series of a multi-year effort to enhance caring culture at our organization, this included live events with robust video and interactive content at three locations over 20 sessions, and a follow up series of 12 video learning modules.
Silver - Mammography Postcard Series
May 2017 Aster Awards
Using humor to get the message to women turning 40 this year, those who haven't come in for a while for a mammogram, and to encourage new users.
Bronze - Annual Report
April 2017 Healthcare AdAwards
Also Silver for Corporate Communications Manual 2016, Silver for Mammography postcard series, and Merit for HealthCurrents our quarterly health care magazine.
Bronze - Orthopedics Television Commercial
February 2017 Telly Awards
Exemplary Innovation in Patient Experience
January 2017 Lakeland Health
For our Lakeland HealthShare online patient and consumer feedback group
Aster Awards
May 2016
Gold for HealthCurrents magazine
Gold for Get Fit in the Mitt(r) campaign
2016 Innovation Awards
April 2016 Healthgrades
First in the nation to embed Healthgrades patient satisfaction scores in our organizational website, leading to a more nimble process for patients to share their experiences and increased volume of scores.
PR Daily's Video Awards 2015
April 2016 Ragan Communications
Excited that Lakeland Health has been recognized again for our daVinci Masterpiece campaign as PR Daily's Video Awards 2015 overall Winner in the TV Advertising Campaign category: https://lnkd.in/b5XXAvD
Website of the Year
April 2016 TelerikSitefinity
Telerik Sitefinity's 2015 Website of the Year honors for healthcare landed recently with Lakeland Health after a multi-stage effort to arrive at the nominees eligible to be voted upon. The hospital system introduced their newly redesigned site 16-months ago in January of 2015, and it's clearly a winner on multiple fronts.
Since its inception in 2011, the Website of the Year awards have been recognizing Telerik Sitefinity-powered websites for creativity, design, user experience, functionality, and overall website presentation.
read more at: http://www.moodyonthemarket.com/Lakeland-Earns-Website-of-the-Year-Honors/22666449
Silver Telly
March 2016 Telly Awards
For our daVinci Masterpiece television commercial series. The highest honor from the premier awards group honoring outstanding local, regional, and cable TV commercials and programs, among other categories. Recognized among 12,000 annual entries from all 50 states and many foreign countries.
Exemplary Transformational Team
December 2015 Lakeland Health
In recognition of our efforts to transform our digital marketing strategy
eHealthcare Leadership Awards
November 2015 Strategic Health Care Communications
Silver Award for Best Overall Internet SIte
WebAwards
Sep 2015 Web Marketing Association
Outstanding Achievement in Web Development
Aster Awards
May 2015
Gold for logo series
Bronze for Internal Publication
Healthcare Advertising Awards
Apr 2015
Gold for Internal Publication
Bronze for Logo Series
Merit for Total Campaign
Exemplary Outcomes Innovation
Dec 2014 Lakeland Health
for Primary Care Summits
Employee Campaign Coordinator of the year for a large business
Jan 2014 United Way of Southwest Michigan
Excellence in Innovation award
Dec 2013 Lakeland HealthCare
for the Bring Your Heart to Work events and 90 in 90 campaign
We look forward to achieving the "WOW" factor with you.
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