Digital signage is a new form of visual communication featured in both internal and external spaces throughout Lakeland facilities. Content featured on signage is focused on educating visitors with relevant and timely health information, enhancing the wayfinding experience, distributing information during emergency situations or inclement weather, and displaying quality and safety data to hold us accountable as an organization.
The layout for digital signage incorporates both video and live content with concise, easy to read messages and engaging visuals to capture attention in a short window of time. Marketing and Communications manages the design and placement of slides on all systems throughout the organization and determines whether or not content submissions meet necessary criteria for distribution.
To discuss digital signage content and needs reach out to
Matthew Shine, Lead of Digital Marketing & Video Productions.